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YEST AND SPOC

A Leading Market Research Company in Nigeria We Provide business consulting and advisory services with Consumer knowledge, understanding, and economic analysis to solve market-facing commercial issues.

ADVISORY

Our advisory framework is built on assembling consumer knowledge understanding and economic analysis to solve market-facing commercial issues.

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MARKET RESEARCH

Our experience in market research spans across Africa with remarkable strengths in Media and communication, Qualitative, Retail and Distribution, Innovation, and creative development.

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STRATEGY

Yest and Spoc helps organizations act according to insight availability and speed in order to take advantage of new opportunities, drive growth, and harness innovation while mitigating risks and delivering value.

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About Us

We’re here to help you Achieve top Notch Market Research.

  • Advisory
  • Market Research
  • Strategy
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Why Choose Yest and Spoc?

Our record speaks volume for itself.

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1000 +
Completed Project
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30 +
African Country
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200 +
Happy Clients
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Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old working with clients with better services.

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    Watch awesome reviews from
    Reobiz insurance holders.
    Yest and Spoc offers impressive research service in Nigeria, they have a team of professionals who understands the dynamics of carrying out research especially in Nigeria. I strongly recommend them.
    Lanre Oladejo
    An insight driven Market research and Innovation company. They surely listen to the consumers and speak the language of top brands. Thumbs Up Yest & Spoc
    Imhankon David
    Our Expert

    TEAM

    Oyelaja Oluwaseun

    Country Manager – Yest & Spoc Nigeria

    Oyelaja Oluwaseun

    Country Manager – Yest & Spoc Nigeria
    A meticulous strategist and business consultant who undertakes complex assignments, meets tight deadline and delivers superior assignment. Seun Possesses practical knowledge in research (market and social research) and applies strong research planning and analytical skills to inform client’s management of key trends. A graduate of the prestigious Obafemi awolowo University Ile Ife for both Undergraduate and Post graduate studies in Demography & Social Statics and Masters of Business Administration. His core competencies include; Business Intelligence and analytics. Project Management. Statistical Analysis. Market Analysis. Strategic Planning. Forecasting. Market Sizing and Leadership. With over a decade of Market & Social research experience, Seun currently leads a dynamic team of research experts in managing clients’ business decisions at Yest & Spoc Nigeria. Prior to joining Yest and Spoc, he worked as an Account Manager at  TNS Nigeria (now Kantar), a multinational and global leader in customized research. His current and past experience has seen him advice clients across FMCG, Telecoms, Finance and Advertising with key emphasis on leading brands like Interswitch, MTN, Etisalat, P&G, FMN Plc, ARLA Foods, GBFoods, AXA Mansard, Insight Communications,  etc. He currently serves as the President of the market research industry association (Nigerian Marketing Research Association, NiMRA) where he has significantly made giant milestone achievements with its revenue generation, networking sessions and growth in its corporate and individual members database.

    Francis Ibikunle

    Senior Consultant

    Francis Ibikunle

    Senior Consultant
    Bring to the table win-win survival strategies to ensure proactive domination. At the end of the day, going forward, a new normal that has evolved from generation X is on the runway heading towards a streamlined cloud solution. User generated content in real-time will have multiple touchpoints for offshoring. Capitalize on low hanging fruit to identify a ballpark value added activity to beta test. Override the digital divide with additional clickthroughs from DevOps. Nanotechnology immersion along the information highway will close the loop on focusing solely on the bottom line. Podcasting operational change management inside of workflows to establish a framework. Taking seamless key performance indicators offline to maximise the long tail. Keeping your eye on the ball while performing a deep dive on the start-up mentality to derive convergence on cross-platform integration.

    Ara Gates

    Finance Consultant

    Ara Gates

    Finance Consultant
    Bring to the table win-win survival strategies to ensure proactive domination. At the end of the day, going forward, a new normal that has evolved from generation X is on the runway heading towards a streamlined cloud solution. User generated content in real-time will have multiple touchpoints for offshoring. Capitalize on low hanging fruit to identify a ballpark value added activity to beta test. Override the digital divide with additional clickthroughs from DevOps. Nanotechnology immersion along the information highway will close the loop on focusing solely on the bottom line. Podcasting operational change management inside of workflows to establish a framework. Taking seamless key performance indicators offline to maximise the long tail. Keeping your eye on the ball while performing a deep dive on the start-up mentality to derive convergence on cross-platform integration.
    News

    Read the latest news

    INTERVIEW WITH DAILY INDEPENDENT

    Oluwaseun Oyelaja, the Country Manager, Yest & Spoc and the President of Nigeria Marketing Research Association (NiMRA),...

    27 May 2020

    SAND CAN SHINE

    This is magic to the naked eye – Survival of the scouring powder market in Nigeria by...

    20 Dec 2017

    It’s becoming an UNBRAND Dominated Market!!!

    Yest & Spoc discovered the other side of Kitchen Life made easy with this liquid wash….. Yest...

    20 Dec 2017

    CEREAL IN A SATCHET

    We at Yest & Spoc uncovered the consumer perceptions that: With an exception of kids, Only people...

    20 Dec 2017

    WHO DRANK MY MILK?

    They are only meant for babies and not for all From a deep-dive into the Nigerian milk...

    20 Dec 2017

    NIGERIA AND GREEN TEA ROMANCE

    NIGERIA AND GREEN TEA ROMANCE: Not more than 10 Years from Yest & Spoc Market Research study...

    20 Dec 2017